I talked to designer Juana Alvarez about everything that goes into creating the visual identity for a brand. She shares her creative process – from client briefing, to finding a concept, to actual design work, creating the brand book and communicating with the client.
She shares a lot of stories along the way, describing the road that a designer has to complete, when working on brand identity projects.
Friday 21, 10.2016
Yewon Park is concept artist living in Anaheim, California and she currently works for Blizzard Entertainment. She has also worked as a toy design intern at DreamWorks Animation and was one of the designers to create the Kung Fu Panda plush toys.
Friday 30, 09.2016
Mickael “Patiño” Brana is a young freelance illustrator & artist from France. His work is fresh and creative, as he manages to create a colorful, crazy universe filled with quirky monsters and expressive faces. In this interview, he shares his process and advice for finding your unique style.
Friday 08, 07.2016
Digital artist Loish shares her knowledge: “I always recommend this exercise to people who are struggling with art block so they can see how much their work has evolved, even if it’s just over the course of a few months – it really helps put your skills into perspective!”
Friday 01, 07.2016
This is my first interview in the form of a podcast (so go easy on me) 😀 I’ve been wanting to do a detailed material on brand identity design projects, but from the perspective of a self-employed designer. That’s because, while the design process might be the same for every professional up to a point, it’s […]
Friday 19, 02.2016
I talked to designer Juana Alvarez about everything that goes into creating the visual identity for a brand. She shares her creative process – from client briefing, to finding a concept, to actual design work, creating the brand book and communicating with the client.
She shares a lot of stories along the way, describing the road that a designer has to complete, when working on brand identity projects.
Friday 05, 06.2015
Ëlodie is a fashion illustrator living in Paris. Her collaborations include brands like Nina Ricci, Rochas, Givenchy, L’Oreal and Victoria’s Secret and magazines such as Elle, Marie-Claire, Cosmopolitan and her work has been exhibited in USA, Europe and Australia. Before becoming a freelance illustrator five years ago, Ëlodie has worked in several companies of 3D cartoon animation.
Friday 27, 03.2015
Nathan St John is an American illustrator and conceptual artist living in Paris. He has a master’s degree in architecture from Yale and has spent the last ten years in London and New York, designing buildings.
Friday 20, 03.2015
Chris Payne is a British graphic designer, art director and advertising creative living in San Francisco. He works as a Senior Designer at Silicon Valley tech company MuleSoft, sometimes does freelance projects on the side and, 3 months ago, he launched his own project, Desinion.
Friday 13, 03.2015
“Icon a day” is a project started by graphic designer Marko Stupic, from Zagreb, in his attempt to improve his skills. The challenge is to create one icon every day, and today the designer has reached his 202 icon, without a day of rest.
Friday 14, 11.2014
Samantha Fois is a 27 year-old freelance graphic designer living in Montpellier, France. Her art is lots of fun and consists mainly in creative doodles with little monsters in them, printed on skateboards, sunglasses or shoes.
Friday 31, 10.2014
Sally Mao, or Anna Rastorgueva (which is her real name), is a 28-year old freelance graphic artist from Moscow, Russia. Her sketches are a daily journal of everything she finds interesting in her life, “simple things”, as she calls them, from recipes to birds, places, buildings and objects. She uses multilines and markers and draws […]
Friday 24, 10.2014
Peter Slattery is an animation director and illustrator based in Dublin, Ireland. Trained in classical animation, he has worked on some of the biggest television cartoon shows of the last decade. “Drawing is something of an obsession for me, a habit I have to feed every day!”, he says.
Friday 03, 10.2014
Sylvain Tegroeg is a French illustrator and product designer, currently living in Amsterdam. He has a background in product and industrial design and he now works as a freelance illustrator.
Monday 07, 07.2014
Trois Tone is a cool brand of unique hand-painted T-shirts created by Romanian artist Adrian Simion. His motto?”The T-shirt that wears you”.
Friday 27, 06.2014
James Gulliver Hancock is a multi-talented illustrator from Sydney, Australia. He has worked with clients like Coca-Cola, Ford Motors and The New York Times, and he admits in his bio that he’s ”feeling sick when he’s not drawing”.
Friday 20, 06.2014
Cristiano Siqueira is a Brasilian illustrator and graphic designer specialising in vector art. He created the posters of World Cup 2014 for ESPN and his clients include Nike, Playboy and The Wall Street Journal.
Friday 02, 05.2014
Ian Miller is a 68-year old British illustrator with a fascinating career behind him and more to come. His is well known for his macabre, fantasy illustrations and quirky, original style.
Friday 18, 04.2014
Marie Chapuis is a 29 year-old French art director & illustrator. She lives in Paris and works in fragrance advertising.
Friday 11, 04.2014
Michele Patruno is an Italian illustrator and creative director. He specialised in marketing and communication, then he followed a career in advertising, as a creative director.
Friday 04, 04.2014
Max Pirsky is a graphic designer passionate about lettering. He describes himself as being focused on “producing simple, concept-driven work”, he recently co-founded studio Kickflip, where he works as a creative director.
Saturday 15, 03.2014
Joanne Young is a 25 years old illustrator living in Melbourne, Australia. Unlike most artists, she works as a lawyer, who now only does freelance illustration on the side.
Sunday 09, 03.2014
David Lanham is one of my all-time favorite illustrators, for the stories he designs. He designed game apps like Hatch, Heads-Up (featured on the Ellen show) and a few icons you’ve probably seen.
Friday 28, 02.2014
Erika Groeschel is among the most influential agents for illustrators. She is based in New York City and has made a career out of representing artists from all continents, having clients like Disney, Nike and ESPN.
Saturday 15, 02.2014
Charlene Chua is an award winning illustrator from Singapore, currently living in Canada. Most of her work is oriented towards advertising, newspapers and magazines editorials and children’s books.
Friday 07, 02.2014
Evyn Fong is a young artist specialised in costume design. Having studied illustration, experimental fashion, garment design and concept art, her job couldn’t be more exciting: she is creating new worlds, with every illustration she makes.
Friday 31, 01.2014
Katerina Pantela is an enthusiastic 23-year-old character animator, visual development artist and illustrator from Cyprus, currently living in Dublin, Ireland.
Friday 24, 01.2014
Jeremy Kyle is a 23-year-old illustrator and graphic designer from Auckland, New Zealand. He defines his style as “a strange paradox between being careful and chaotic”.
Friday 17, 01.2014
Lynne Liu is a 22-year-old illustrator living in London and she’s one of the game artists working at King (also known as the gaming company behind Candy Crush Saga).
Friday 20, 12.2013
Connie Lim is a freelance fashion illustrator from Los Angeles, California. Her latest project is a set of playing cards with fashion illustrations, that she crowd-funded on Kickstarter.
Friday 13, 12.2013
Adrian Grajdeanu is an experienced character artist living in Bucharest, Romania. His style ranges from dark and intense horror illustrations to colorful cartoons.
Friday 06, 12.2013
Lois van Baarle is a talented digital artist and animator, currently living in Utrecht, the Netherlands. A specialized animator, Lois works as a freelancer, dividing her time between illustration and animation.
Friday 29, 11.2013
Qin Leng is a children’s book illustrator, with a background in animation. She lives in Toronto, Canada and she carries her pens and sketchbook with her everywhere.
Friday 22, 11.2013
I discovered Dan Matutina while browsing for vintage-type illustrations. His strong, memorable style caught my eye and I decided to interview him.
Friday 15, 11.2013
Kerby Rosanes is a doodle artist known for his detailed style and the full worlds he creates. His drawings are influenced by Anime & cartoons and he has a passion for drawing on Moleskine sketchbooks.
Friday 08, 11.2013
Eva is a freelance illustrator living in Cork, Ireland. Her artwork is featured in historical books & magazines and her collaborations include Wizards of the Coast (Dungeons & Dragons game), Paizo (Pathfinder game) and Disney (City Girl).
Friday 01, 11.2013
Mona Stenseth Larsen is a Norwegian illustrator and designer living in Oslo. Her brand is Emmeselle and she runs her own shop, where she sells her handmade artwork.
Friday 25, 10.2013
Bianca Green was born in Rio de Janeiro, but lived in Berlin, San Francisco and Montevideo. After working in the music industry for a while, she decided that art suited her more and she went for it.
